stereotypes – Greek University

Delta Zeta at Louisville Break The Stereotype

By admin on January 31, 2016

Another successful campaign is up on Facebook and getting lots of media attention is Delta Zeta at the University of Louisville that is looking to break the stereotypes of sorority women all over North America. I think these campaigns can be really successful in changing the narrative that is all too often written about Greek Life. I’m looking forward to fraternities also using this opportunity to make a statement about the realities of Greek Life, including the scholarship, community service, and philanthropy that they are heavily involved with, contrary to what is usually portrayed in the media.

If you want to see the full Delta Zeta campaign on Facebook, check it out here. Great job!

Delta Zeta #sorority at Louisville breaks the stereotype with their photo campaign: https://t.co/9DWwi5oCFh

— Michael Ayalon (@GreekUniversity) January 31, 2016

Fraternity/SororityLeave a comment

Delta Gamma at Ohio University Defy Stereotypes

By admin on January 21, 2016

What a great article! Delta Gamma sorority at Ohio University recently put together a photo campaign to empower their members and defy the stereotypes of sorority. Instead of being labeled, their chapter wanted to showcase the diversity and individual characteristics of each member. The results are brilliant. You can see the full photo album on Facebook here. Between this photo campaign and the campaign done last year with Alpha Phi at Baldwin Wallace University, we have some excellent examples of challenging the idea that all Greek organizations focus on parties, don’t prioritize academics, and are comprised of the same types of people. I would love to see one featuring a fraternity as well.

Fraternity/SororityLeave a comment

Mizzou Kappa Kappa Gamma Challenging Stereotypes

By admin on October 30, 2015

I find this photo project called “Breaking Barriers” by Mizzou Kappa Kappa Gamma to be really interesting. I think they’ve tapped into something great by challenging the stereotypes of sorority women around the country in a unique way. The truth is that there are members in the Greek community that deal with suicidal thoughts, body image issues, racial barriers, and other problems that affect many college students today. As a group, I think they are better prepared to deal with those issues because they are not alone. They have a support group at their University of fellow sisters that will work through those issues with them, or find them the support they need on campus/in the community. They also have an ability to bring much more awareness to these pressing issues on campus together with a photo campaign like the one they’ve started. Great job!

Fraternity/SororityLeave a comment